number of searches (during the seasonal peak) related to CUBE bicycles
did not exceed 300 searches per month.
Accordingly, if we had devoted no special effort in 2009, we could only count on 330-350 interested users.
influenced the project success.
And we like to be fully
immersed in the brand
As there was no need to expand the dealer system any more, our client concentrated on optimizing Cube deliveries, optimum model distribution, improving after-sale service, and resolving warranty issues.
We still continue working on our flagship CUBE project. During the season of 2013 we invented many new tools in communicating brand values, which we will surely try and in case of success (which we do not doubt!) we will use these advance technologies for other projects.